Public Relation Campaign Stage 1

Abstract Hoping to make its way into another market, XXX-XXX, Inc.'s marketing department wants to manufacture a safe room out of the current cell module molds. With some minor form modification, team work, and presentation, the marketing department feels the opportunity for increased revenue and better satisfied customers is in the works. Safety in Safe Rooms XXX-XXX, Inc. is a concrete company located in XXX, Florida. Established in ____, the company now is over 300 acres …

…Texas Tech Tested F-5 rating with prices starting at $2995 <Tab/>Attend events focused on there product to better improve there product Threats (External) <Tab/>Lack of styles, and selections <Tab/>Competition from larger more experienced companies <Tab/>Competitors have more resources Trends (External) <Tab/>competitive selling to a specific target