Promotion and Marketing.

Today's customers want better service, higher-quality goods and lower prices. With so many competing for the same customers in a time of volatile markets, businesses must proactively evolve or fall victims to their competitors. It is no wonder companies are rethinking how they do business. For years, companies have used word-of-mouth to get their business up and running. In today's business world this is just not enough and especially so for an e-business. Knowing the …

…have a strong sense of what you want your web site to do. Remember first impression can and do last so it is important to construct your web site with promotion in mind. References: <Tab/><Tab/>R. Plant (2003). eCommerce Formulation of strategy. Taken from the World Wide Web: http://safari.bvdep.com <Tab/>Directv. Taken from the World Wide Web: www.directv.com.