Marketing Plan for Modcon a company in EMS segment

1. Corporate Objectives, Vision and Mission The following objectives, mission and visions are proposals and shall be sued as a discussion base. Company Vision ModCon is guided by its mission of becoming the market leader in the EMS segment and successfully competing in the CMS market within the UK and Internation. Company Mission Under the brand position, "You look for solutions. We've got the answers," ModCons mission is to become the technology leader and key supplier …

…be established as a member of the board of directors with responsibility of meeting sales targets. Place EMS - delivery modus will basically not change, however we aim to establish JIT delivery for the major customers thru integrated supply chain management People Development of an education program which gives new hires a long-term career perspective. Encourage a 'learning organization' thru close team-work in the assembly groups. Develop a career path according to Maslow needs hierarchy