Ink B Plan Part 2

Distribution Channels How do you sell your products or services? Retail Direct (mail order, Web, catalog) Wholesale Your own sales force Agents Independent representatives Bid on contracts Sales Forecast Now that you have described your products, services, customers, markets, and marketing plans in detail, it's time to attach some numbers to your plan. Use a sales forecast spreadsheet to prepare a month-by-month projection. The forecast should be based on your historical sales, the marketing strategies …

…other articles *<Tab/>Detailed lists of equipment owned or to be purchased *<Tab/>Copies of leases and contracts *<Tab/>Letters of support from future customers *<Tab/>Any other materials needed to support the assumptions in this plan *<Tab/>Market research studies *<Tab/>List of assets available as collateral for a loan