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Financial Ratio Analysis on Philip Morris.
Date Submitted: 09/10/2006 02:13:03
Category: / Business & Economy / Management
Length: 31 pages (8468 words)
Category: / Business & Economy / Management
Length: 31 pages (8468 words)
The price customers are willing to pay for a product depends, in part, on the availability of substitutes. The absence of close substitutes in the case of cigarettes means that consumers are comparatively insensitive to price increases. This makes demand for tobacco inelastic with respect to price. The buyer's propensity to substitute cigarettes for another product is largely dependent on their price- performance characteristics. The needs being filled by cigarettes are very complex.
Cigarette companies
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Industry Market Summary
Cigarettes
Composite Value: 1028.1
Today's Change: -0.34%
S&P 500: -0.02%
Range:
1d 5d 3m 6m 1y 2y 5y max
Type:
Bar | Line | Cdl
Scale:
Linear | Log
Size:
M | L
Moving Avg:
5 | 10 | 20 | 50 | 100 | 200
EMA:
5 | 10 | 20 | 50 | 100 | 200
Indicators:
MACD | MFI | ROC | RSI | Slow Stoch | Fast Stoch | Vol | Vol+MA | W%R
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