Children and Advertising/Marketing

Young children are the most vulnerable to advertising. They are the most susceptible because their minds are immature and are unable to distinguish good advertising versus bad advertising. Television commercials have an enormous impact on young children today. Commercials are one of the main forms of advertisement and many of these commercials are geared towards younger ages. Patricia Mullenbrock presented interesting statistics in class regarding how the media can affect children's health. According to her …

…amount of time watching television. They should focus on other activities, such as playing with friends, exercising, and reading. Teachers should also play a role while in the classroom. The students should be informed about healthy meals and snacks, educational programming, and even basic hygiene. If parents and schools played a more active role in these children's lives, it would help mold them into better citizens and play a more active role in our society.