Can planned change be implemented in a rapidly changing business environment? - Using the Planned Change Model

INTRODUCTION Organisational development (OD) is a planned organisation-wide effort by top management to increase organisational effectiveness and health, through making planned interventions in its usual processes (Beckhard, 1969). This enables the organisation to improve and better attain their objectives (French et al., 1999). This essay will discuss and critique planned change models and their effectiveness in a rapidly changing environment. As change is an ever emergent, messy and unpredictable element in the environment (Dawson, 2003), it produces ambiguity (…

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