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Analysis of Pepsi-cola Co.
Date Submitted: 09/10/2006 01:30:28
Category: / Business & Economy / Management
Length: 23 pages (6319 words)
Category: / Business & Economy / Management
Length: 23 pages (6319 words)
Introduction of Pepsi-Cola
PepsiCo, Inc. is currently one of the most successful consumer products company in the world with annual revenues exceeding $30 billion and has more than 480,000 employees. PepsiCo, Inc. began as a successor to a company incorporated in 1931, known as Loft Inc. Once known as Pepsi-Cola, the company expanded its business and adopted its current name, PepsiCo, after a merger with Frito-Lay in 1965. This merger dramatically increased PepsiCo's market potential and set the foundation …
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…Scarborough (2002), Essentials of entrepreneurship and small business management, 3rd edn, Pearson Education International, New Jersey.
www.pepsico.com Login date: 18/2/2005
www.pepsiword.com Login date: 18/2/2005
www.prnewswire.com Login date: 18/2/2005
http://www.greenvillepepsi.com/frames2/caleb.htm Login date: 25/2/2005
http://www.angelfire.com/tn/traderz/pepsi.html Login date: 25/2/2005
http://www.angelfire.com/ga/struitt/pepsi.html Login date: 25/2/2005
http://www.sodamuseum.bigstep.com/generic.jhtml?pid=3 Login date: 25/2/2005
The strait time newspaper, published on 17/2/2005.
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