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Airline Analysis
Statement of Problem: SlugAir, a small regional airline, aspires to become a much larger airline. They pride themselves on being an efficient, single-class, on-time and reliable airline. This airline appeals to those who want reliable, get me where I wanna go service whether the passengers be the everyday traveler or a cost-conscious business traveler. Currently, SlugAir serves small locations throughout California and the Western US. SlugAir serves these locations by feeding hubs for the national
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links to car rental or hotel reservation sites. We can offer a frequent flier package that could be competitive compared to those of other airlines in that it could be an easy, no non-sense package where you collect the mileage and can use it with not as restraining of rules. We could even look into a credit card sponsor who could offer free miles for each dollar or couple of dollars spent with their card.
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