Medzinarodny marketing=globalny marketing
Title: Medzinarodny marketing=globalny marketing
Category: /Literature/European Literature
Details: Words: 2680 | Pages: 10 (approximately 235 words/page)
Medzinarodny marketing=globalny marketing
Category: /Literature/European Literature
Details: Words: 2680 | Pages: 10 (approximately 235 words/page)
1.Chápanie medzinárodného marketingu
<Tab/>Tradičn&yacute; medzin&aacute;rodn&yacute; marketing - MULTIDOMESTICKY
<Tab/>Glob&aacute;lny medzin&aacute;rodn&yacute; marketing
PESTLE - formy vstupu na zahraničn&yacute; trh
<Tab/&
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prostredie jednotliv&yacute;ch kraj&iacute;n kam sa sna &iacute;me nasmerovať svoje aktivity
<Tab/>TRIAD - 3 najv&auml;čshie ekonomick&eacute; zoskupenia
<Tab/>Japonsko
<Tab/>USA + Kanada
<Tab/>V&yacute;chodn&aacute; Eur&oacute;pa

