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Is Alcohol Being the Only Thing Sold Here?
Title: Is Alcohol Being the Only Thing Sold Here?
Category: Literature / English
Details: Words: 867 | Pages: 3.7 (approximately 235 words/page)
Is Alcohol Being the Only Thing Sold Here?
As I flipped through the pages of the latest
Cosmopolitan Magazine I came across an ad that really
ca ugh t my eye. It was of a model staring straight into the
camera in a very seductive, inviting pose. Her wavy hair
is being blown back and her face is slightly tilted. One
shoulder is lower than the other and she is delicately
holding a martini glass full of an orange mixed drink. She
is …showed first 75 words of 867 total…
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…showed last 75 words of 867 total…you always dreamed of being. It is
selling the feeling of control when the actual product
creates a loss of control. It is playing of women?s
insecurities which is a very effective tool for selling this
type of product. This ad also makes the viewer associate a
good feeling with the product by associating the product
with a good time such as being with or like a secure,
seductive woman like the one pictured.
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