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Industry Research Comparing the May 1949 And 1954 New York City Media Markets
Title: Industry Research Comparing the May 1949 And 1954 New York City Media Markets
Category: Literature / English
Details: Words: 1076 | Pages: 4.6 (approximately 235 words/page)
Industry Research Comparing the May 1949 And 1954 New York City Media Markets
As I began this assignment I expected to find some drastic differences in each of the mediums during this five-year period. While many of the changes that I anticipated did occur, there were many more that came as a surprise. From 1948 until 1952 there was a freeze on licenses being issued by the FCC. Thus, I expected to see a large growth in the number of television stations and anticipated a slight decline in the number …showed first 75 words of 1076 total…
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…showed last 75 words of 1076 total…the total number of patrons didn't double, but rather since the availability of screenings had increased, the opportunistic viewer had more choices and was more inclined to attend spontaneously. I believe that I might have seen more dramatic changes if I had looked at a smaller market that was not on the cutting edge. Overall, it was very interesting to look at the changes that took place throughout the entertainment industry during this time period.
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