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Case study: Kama - House of Exotic Decor

Title: Case study: Kama - House of Exotic Decor
Category: /Business & Economy
Details: Words: 706 | Pages: 3 (approximately 235 words/page)
Case study: Kama - House of Exotic Decor
Introduction to the business Name of business: Kama - House of Exotic Decor Location: 52 Elbow St, WEST KEMPSEY 2440 Type of business: Partnership. Reason for starting business: Interest of owners. Main objectives and goals of the business: The main goal of the business is to occupy its owner's time. Mission statement: To be creative and to teach others how to be. Personal reasons behind starting the business: The business was started for investment purposes. Was market …showed first 75 words of 706 total…
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…showed last 75 words of 706 total…increase quality the owners would have to undertake some business courses or employ some professionals in the area of beads and exotic décor. SWOT analysis Strengths: ·Personal services ·Quality products ·Allows customers to create there own product ·Personal interest of owners Weaknesses: ·No advertising ·Business relies on passing trends ·Location is not in central business district Opportunities: ·Advertising could encourage customers ·To expand business and become a niche market Threats: ·Competition ·Passing of trend

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